Dunhill Market Research

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FGD & IDI

Focus Group Discussion & In-Depth Interview

We bring to the table a deep and incisive understanding of people, their underlying impulses, motivations, incentives, and fears. And the many non-linear ways in which these manifest themselves in attitudes and behaviors.

What makes us different are the fundamental principles that are at the root of all our work.

Deep interpretation of what we see and hear. Always Probing for the underlying drivers and the things that people are unable or unwilling to articulate.